RAEDAR by Mikenzie Rae Media
Get cited by the AI that is quietly sending traffic
RAEDAR makes the generative engines and AI overviews pull your business in as a trusted source.
Questions, or want to see what we would do for you. Email us, we answer lightning fast.
Published rates. No upsells. No surprises.
In plain language
Generative Engine Optimization, GEO, is the work of becoming a source the AI overviews and generative answer engines cite and link. RAEDAR runs that work end to end, structures your site so the engines can read and trust it, publishes the answer pages they reach for, and tracks your citations across Google AI Overviews, Perplexity, Bing Copilot, ChatGPT, and Gemini.
Customer evidence
Real Businesses. Real AI Discovery.
A customer who named Grok. A client who shared her experience. Two accounts, clearly labeled, without turning them into rankings or guarantees.
Owner-reported leads · Customer self-report
“My Grok bot haha”
Travis Penny reports approximately 30 inbound leads per month from people saying they discovered him through ChatGPT. A separate customer exchange records one person naming Grok. These are reported accounts, not independently verified analytics.
Read the Travis Penny case studyOwner-reported traffic · Client testimonial
“10/10 totally recommend Mikenzie Rae Media I am beyond impressed with how they've taken my website to whole new levels. The other work behind the scenes you dont see on my website is how they expand my businesses visibility when people are looking for vendors whether its search engines or AI searches.”
The owner reports major new traffic since Mikenzie Rae Media took over, with no numerical growth figure yet. Bridgette Goulet's October 10 Facebook recommendation describes her experience of website and search/AI visibility work.
Read the Bridgette Goulet case studyThese are a lead self-report and a testimonial, not independently measured outcomes. Quotes are transcribed from the supplied evidence; original screenshots are not embedded.
Definition
What GEO actually is.
GEO is the discipline of optimizing for generated answers instead of ten blue links. The engines now compose a single response and cite a handful of sources. Being one of those sources is the new front page. GEO covers schema, answer formatting, evidence, freshness, and the off site signals that make the engines trust you.
The gap
Where the money is leaking right now.
Search results now open with an AI written answer, and tools like Perplexity hand people a finished response with sources. If you are not one of those sources, the click goes to whoever is. The page below the answer matters less every month.
Being the cited source is the new front page. Most businesses do not even know the page exists.
What the data says
Google has rolled AI Overviews to billions of users worldwide, changing how the top of the results page looks for high intent queries.
Source: Google I/O 2024 keynote
Perplexity reports billions of answered queries per year, every answer with a visible source list.
Source: Perplexity AI
Bing Copilot results show inline citations linking back to the sites the model used, sending real referral traffic.
Source: Microsoft Bing
Structured data and clean schema help engines parse your pages and pick you as a source, per Google's own guidance.
Source: Google Search Central
The play
RAEDAR runs generative engine optimization for you.
- Become a source the AI overview quotes and links.
- Structure your site so engines can read and trust it.
- Cover the questions buyers ask, with answers worth citing.
- Track your presence across the generative engines and grow it.
How it works
- 01
Audit
We pull your current citations and answer presence across the generative engines, with a baseline you can see.
- 02
Schema
We add the structured data the engines look for, Organization, LocalBusiness, FAQ, Article, Product, and HowTo where it fits.
- 03
Answer pages
We publish answer first pages that match the questions the engines compose for, with short leads and clear evidence.
- 04
Authority
We earn the third party mentions and links that turn you from a candidate into a chosen source.
- 05
Watch and grow
We monitor your citations weekly and double down on the formats and topics where you start winning.
Old way vs RAEDAR
| Old way | RAEDAR | |
|---|---|---|
| Target | Top ten on a search page. | One of the cited sources inside the AI answer. |
| Page format | Long intro, key info buried. | Short answer first, evidence after, schema underneath. |
| Measure | Keyword position. | Citation count and answer share across the generative engines. |
| Refresh cadence | Once a quarter. | Continuous. The engines do, so we do. |
Why RAEDAR is the authority
RAEDAR lives in this layer. It reads how the engines treat you and runs the work to make you the source they reach for.
Honest answer
Think your current SEO covers this.
Old SEO aims at ten links. GEO aims at the one answer on top. Different game, and RAEDAR plays it.
Own the answer and the citation. See where you stand today.
Questions, or want to see what we would do for you. Email us, we answer lightning fast.
Published rates. No upsells. No surprises.
Keep going
Common questions
What is GEO.
Getting cited and linked by AI answers and overviews.
How is GEO different from AEO.
AEO is being named in a chat answer, GEO is being cited as a source in generated results. RAEDAR runs both.
Where do I start.
The free check, then we map the plan.
Will GEO hurt my Google rankings.
No. The work that helps GEO usually helps classic SEO too. They share the same foundation.
Do I need to change my whole site.
Usually no. We start with the highest value pages and the schema, then expand.
How fast do citations show up.
Some in days, most over weeks. We track every appearance.
Do you write the content.
Yes. On brand, in your voice, formatted for the engines and the human reader.
What does Generative Engine Optimization cost?
Every Mikenzie Rae Media price is published on the pricing page, no upsells and no surprises. Generative Engine Optimization runs inside the Essential package and above, or as the SEO / AEO / GEO Optimization line on the à la carte list.